Interviews

LEGO’s Cerim Manovi discusses how mash-ups and dream logic guided the development of LEGO DREAMZzz.

Live Long and Prospero Hall: Deirdre Cross explores Star Trek: Cryptic – an escape-room-style game

Adam Hocherman – SVP Product Design & Innovation at Fat Brain Toys – discusses some of the firm’s recent inventor launches, including Make That Most Magnificent Thing, Ultimate Treehouse and Air Toobz.

TinkerTini’s Trina McFarland on evolving, rebranding and doing things for the right reasons

Carlos Mendoza III – Co-Founder of the Artisan Social Club – discusses how toy and game companies partner with the organisation to help nurture new talent.

Tyler Kenney – Mattel’s Director of Design for Licensed Wheels & Matchbox – discusses the “challenger spirit” that drives Hot Wheels.

John D. Clair – the designer behind acclaimed tabletop titles like Mystic Vale, Space Base and Cubitos – talks us through the development of his new party game, Ready Set Bet.

Rob Ames and Luc Hudson talk M.U.S.C.L.E wrestlers, Sofubi vinyl figures and Fiendish Feet yogurt pots.

Michaël Gonçalves – Head of Studio at Zygomatic – discusses creating a game for older Dobble fans in Dobble Connect.

Sofia Dumery, SVP of Design at Melissa & Doug, discusses how inventors can innovate in the pretend play space.