Interviews

Underdog Games’ Hasan Hasmani talks trekking, critical feedback and getting more people into board games

With the Kickstarter campaign underway for Underdog Games’ Trekking the World, we caught with CEO Hasan Hasmani to learn more about the origins of the firm.

JMP Creative’s Jim McCafferty reveals how brainstorming, magic and a thick skin power his creativity

With a past career as an escapologist and illusionist, Jim McCafferty now makes the world a happier place by creating magical toys and games… And terrific entertainment.

Atari founder Nolan Bushnell, and Zai Ortiz – the designer behind Iron Man’s J.A.R.V.I.S. – on their new game St. Noire and how to be creative

Teaming up with futurist and visionary Zai Ortiz, Atari founder Nolan Bushnell brings us the cutting-edge murder-mystery game, St. Noire. We caught up with the two – well, geniuses – to find out more.

Nextoy founder Robert Fuhrer on defying gravity, proof of concepts and being an I.D.I.O.T.

With creations spanning gaming classics like Crocodile Dentist to the KenKen puzzle brand, we caught up with Nextoy’s Robert Fuhrer to learn more about a glittering career in toys and games.

Product developer Emily Charles on working for Gibsons, Nora the dog and the one thing inventors must have

We caught up with Emily to learn more about what her role at Gibsons entails and what inventors need to know about pitching concepts to the firm.

Alpha’s Darren Lee Phillipson on bringing Subway Surfers to the toy aisle

We caught up with Darren Lee Phillipson, Vice President of Global Product Design at Alpha Group, to find out more about the design process behind the new range, and how the company turns exciting IP into great toy lines.

Distributor Rory Kelly on how a long retail career and two key ingredients shape his view of the toys and games he distributes

With 20 years in retail, and nearly five in the toy-and-game industry, Red Knight Toy Group’s Rory Kelly’s experience includes time at Coiledspring Games as an executive, and as a champion of Wrebbit’s 3D Puzzles.

Hasbro’s Tanya Thompson on what she looks for when meeting inventors

Don’t Step In It, Peeing Pup, The Slow Motion Race; Hasbro is on a roll when it comes to launching great games from the inventor community. We caught up with the firm’s director of global product acquisition for games, Tanya Thompson, to find out what makes for a great Hasbro game…

The Toy Association’s Marian Bossard on engaging with the inventor community at US Toy Fair with Creative Factor

We caught up with The Toy Association’s Executive Vice President of Global Market Events, Marian Bossard, to find out more about how the organisation looks to engage with and elevate the global inventor community.

Senior Design Manager Sven Robin Kahl on his 10 years at LEGO, the secrets of Hidden Side and what creativity needs…

We caught up with LEGO’s Sven Robin Kahl to learn more about the origins of Hidden Side and how he kick-started his ten-year tenure at the company.

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