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“It has been a distinct honour and privilege to serve in the role of President and CEO of The Toy Association and I count myself fortunate to be among those over the past 107 years to hold this position,” said Pasierb.

“We have received so many requests for Trash Truck merchandise,” said Max Keane, creator of Trash Truck.

“We are steadfast in our vision to expand Squishmallows into a full 360-degree lifestyle brand and are eager for fans to add this epic collection to their wardrobes,” said Sam Ferguson, Senior Vice President of Licensing at Jazwares.

The game will be available to play in select NatWest branches and was created by a team of game developers, in partnership with the bank’s fraud team.

The doll has been designed by Linda Kyaw-Merschon and Rebecca DeKuiper.

“We look forward to exploring the exciting possibilities for the Street Masters world,” said Steamforged Games co-founder and CEO, Rich Loxam

“This will give us an avenue to release games outside of the Cyanide & Happiness brand and launch titles outside of our usual party/comedy style,” said Alex Murty, International Growth Manager at Joking Hazard.

“Our design team really put their entire blue hearts into this one,” said Alex Kessler, CEO of KESS.

The capsule collection, celebrating 100 years of Disney, spans apparel and accessories, as well as a plush set and a jigsaw puzzle.

“Ms. Rachel is a wonderful fit for our toy portfolio and will support Spin Master’s expansion into early childhood and developmental play,” said Doug Wadleigh, Spin Master’s Executive Vice President and Head of Global Toy Brands.