News

Mattel debuts The Little Mermaid dolls

The dolls feature the likenesses of Halle Bailey’s Ariel, Melissa McCarthy’s Ursula and Javier Bardem’s King Triton.

LEGO readies trio of The Little Mermaid sets

The LEGO Little Mermaid Royal Clamshell includes references to throne rock, Ariel’s grotto and Ursula’s lair.

Hasbro and Mattel to kick off multi-year licensing partnership with Barbie Monopoly and Transformers UNO

“We are excited to pair some of the most popular brands together for the first time,” said Nick Karamanos, Senior Vice President of Entertainment Partnerships at Mattel.

Simba Toys joins Virtual Mojo Pitch 2023

“Simba Toys looks forward to participating in Mojo Pitch this year with the support of TinkerTini,” said Andreas Schmitt, Managing Director at Simba Toys.

Funko Games readies first-ever English edition of Wolfgang Kramer’s Big Boss

Big Boss was first published in 1994 by KOSMOS, but this new edition boasts a refreshed art-deco and early industrial design aesthetic.

Helvetiq bolsters wooden games portfolio with Steffan Spiele acquisition

“Steffen Spiele’s commitment to creating beautiful, eco-friendly wooden games aligns perfectly with our own values and ambitions,” said Hadi Barkat, CEO of Helvetiq.

Scream gets the party game treatment from Funko Games

Elsewhere, Funko is expanding its Cryptic line of puzzle games with a Star Trek edition.

Mattel pays tribute to iconic Disney villains with ‘Darkness Descends’ doll series

The range kicks off with Maleficent, designed by Lead Product Designer Carina Bilz.

Gap to kick off Mattel partnership with Barbie apparel range

“Each launch will celebrate our optimistic spirit of individuality and connection through creative expression and play,” said Christopher Goble, Head of Merchandising at Gap.

LEGO and SEGA debut Sonic the Hedgehog range

“The sets offer an entirely new, action-packed play experience,” said Frédéric Roland Andre, Designer at the LEGO Group.

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