News

Wynne-Jones IP welcomes Danielle Cooksley as Director of Trade Marks and promotes Liam Peters to Partner

“I am delighted to join Wynne-Jones IP, a firm that has a solid reputation and a commitment to excellence, collaboration and innovation,” said Danielle.

SGN, Circo and sustainability expert Sonia Sanchez launch ‘Toys That Last’, a six-week circular design course

“In order to practically support the industry to begin their journey to a more sustainable and circular way of working, we want to offer some practical support and a platform to exchange experiences,” said Emile Kalis, Head of SGN.

MGA Entertainment launches L.O.L. Surprise! Sunshine Makeover range

The Sunshine Makeover range features colour change transformations powered by daylight.

ZAG teams with Build-A-Bear Workshop for Miraculous Ladybug plush bear

“Build-A-Bear is one of the most respected brands in children’s entertainment and we’re delighted that Miraculous fans will be able to create their own super-powered furry friend,” said ZAG Founder and CEO Jeremy Zag.

LEGO kicks off multi-title 2K partnership with LEGO 2K Drive

“We assembled a best-in-class team of game makers who poured their hearts into an unforgettable experience we can’t wait to share with fans,” said Greg Thomas, President of Visual Concepts.

Erik Quam joins Smart Toys and Games as VP of New Product and Business Development

“To be part of the Smart Toys and Games family – an industry-leading team dedicated to challenging the minds of multiple generations – is so exciting,” said Quam.

Asmodee’s Office Dog studio details first slate of games

The line-up includes games from designers Thomas Dagenais-Lespérance, Keith Piggott, David Gordon and TAM.

Kids Industries’ Global Family Study finds 24% of UK kids discover new brands and products through influencers

The study also found that UK children today are goal driven, with 8% aspiring to fame and 21% wanting to change the world for the better.

Creative Craft Group launches Play-Doh arts and activity range

“Collaborating with such a knowledgeable and market-leading partner like Play-Doh is a boost to our creativity,” said Erik van Erp, CEO of Creative Craft Group.

Thorpe Park’s tea cup ride to be rebranded as the Dobble Tea Party

As part of the partnership, Asmodee will launch a Thorpe Park Resort edition of Dobble featuring symbols of the theme park’s rides.

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