The Hershey Company to bring its sweet brands into toys and games with the likes of Jazwares, Spin Master and Funko

Partnerships include Kellytoy for plush, Spin Master for games and YWow for novelty sized puzzles.

Marty Pardoe of Bubblegum Stuff discusses notebooks, Post-its and product design

Bubblegum Stuff product designer Marty Pardoe on having ideas – and not being a scarecrow.

WooHoo Workshop’s Courtney Pearson on inventing, inspiration and ideas that arrive in dreams

We chat with WooHoo Workshop’s Courtney Pearson about where ideas come from, her education in toy design – and why now is a good time to be an inventor.

Mattel Creations teams with Shepard Fairey for latest UNO Artiste Series launch

“I was honoured to work with a brand as iconic as UNO to translate my artistic vision to this medium,” said Fairey

Amanda Gummer discusses how her Good Toy Guide is joining forces with The Toy Association to look at STEAM Toy Assessment

Research psychologist Dr. Amanda Gummer on why STEAM Toy Assessment needs structure.

Modiphius brings Bond baddies into board games with SPECTRE

SPECTRE has been a collaboration between Kaedama – a team of award-winning French game designers consisting of Antoine Bauza, Corentin Lebrat, Ludovic Maublanc, Théo Rivière – and the Modiphius design team.

Spin Master’s Tal Schrieber reveals the three biggest mistakes inventors make

Tal Schreiber from Spin Master on the difference between inventors and designers.

Clever ways that toy and game companies save costs

Toy and Game School’s Adam Borton looks at how toy and game firms save cost while maintaining the function, quality and value of their products.

HarperCollins joins Recycle to Read campaign

“It’s fantastic to be able to announce that the Recycle to Read campaign will be working with HarperCollins to reward schools with books for their participation in the scheme,” said Katy Newnham, founder of Wastebuster.

Colorway Game Labs’ Omari Akil on bringing DJ Jazzy Jeff and the Fresh Prince into board games with Summertime

We caught up with Omari to find out more about his approach to game design – and delve into how he translated a smash hit song into an engaging tabletop experience.

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