Mattel
Jurassic Park’s shirtless Ian Malcolm moment gets the toy treatment from Mattel
The figure is housed within a copy of Dr Ian Malcolm’s book, God Creates Dinosaurs.
Mattel brings UNO into playing cards with Wild Twists
“This twist on UNO is another milestone on our journey to innovate in new areas of culture and a testament to our brand purpose to become more inclusive,” said Ray Adler, Global Head of Games at Mattel.
Mattel’s Kim Culmone on why the inventor community remains an essential element of Barbie’s ongoing success
Kim Culmone – Senior Vice President of Design, Barbie and Fashion Dolls at Mattel – sheds light on the collaborative creative process between inventors and her in-house team of designers.
Mattel brings He-Man and the Masters of the Universe into Roblox
“We’re delighted to be on Roblox to provide a new opportunity for fans to connect with our all-new Netflix series via this interactive experience,” said PJ Lewis, VP Global Head of Action Figures at Mattel.
J.J. Abrams’ Bad Robot to produce live action Hot Wheels film
Hot Wheels joins a Mattel Films slate that also includes movies based on Barbie, Masters of the Universe, UNO and View Master.
Mattel readies Trolls toys for 2023
“Our collaboration with Mattel will deliver an all-new innovative toy line that will bring the vibrant, musical world of the Trolls to life,” said Joe Lawandus, Senior Vice President and General Manager of Global Toys and Hardlines at Universal Brand Development.
Mattel details limited-edition Barbie collabs with female-founded companies for Women’s History Month
The range includes an Autumn Adeibgo headband, a candle from NETTE and shoes by Larroude – with proceeds going to the Barbie Dream Gap Project.
Mattel readies Santiago of the Seas toy line
“Partnering with Mattel will bring the fun-filled action adventures in the series to the toy line and allow fans to immerse themselves in this dual-language world and its culture,” said Paramount Consumer Products’ Dion Vlachos.
Mattel to usher in “innovative new era” for Disney Princess and Frozen
“We are incredibly proud to welcome back the Disney Princess and Frozen lines to Mattel,” said Richard Dickson, President and Chief Operating Officer at Mattel.
Mattel teams with luxury fashion label Balmain for Barbie apparel, accessories and NFTs
“Together, Barbie and Balmain are creating a new chapter in the legacy of the toy and fashion industries,” said Richard Dickson, President and Chief Operating Officer of Mattel.