Posted on 7th May 2024
By Billy Langsworthy
Jo Proud – Creator of the Mood Bears – will share the story of the brand in a session at this year’s Play Creators Conference.
Jo’s session, titled ‘The Mood Bears Mission’, will delve into the origins and ethos of the brand, and its journey to finding a home with TOMY.
The Mood Bears brand promotes mental health positivity through a line-up of soft toy bears, each linked to a different emotion. TOMY acquired worldwide rights to the brand last year.
This year’s Play Creators Conference is taking place at London’s Stamford Bridge Stadium on Wednesday, June 26th.
To book your ticket, head to: https://playcreatorsconference.co.uk/product/play-creators-conference-ticket/
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More Recent Play Creators Festival
“The Play Creators Festival provides the opportunity to meet the very best minds in the industry – and has provided us the ability to secure amazing innovation over the Mojo Pitch days in previous years,” said Alpesh Patel, VP of Global Toy Design at TOMY.
“We’re super excited to get stuck in at Mojo Pitch and see all the latest and greatest game ideas,” said James Vaughan, Head of Game Development at Big Potato Games.
“As an inventor relations executive, Mojo Nation’s Play Creators Festival is always the highlight of my year,” said Erik Quam VP New Product and Business Development.
Next year’s live event will take place at London’s Stamford Bridge Stadium from Tuesday, June 24th to Thursday, June 26th.
A celebration of the industry’s design and inventor talent, among the winners this year are Fun-Damental Invention, Angus Walker and Kid Group’s Dan Klitsner.
This year’s Play Creators Conference is taking place at London’s Stamford Bridge Stadium on Wednesday, June 26th.