Mattel Brick Shop sets will “surpass builder’s expectations” says Mattel

Mattel has detailed a new construction brand in Mattel Brick Shop.

Mattel Brick Shop is designed to ‘disrupt the status quo’, boasting innovative features, materials and techniques that inspire builders to try something new.

The goal of Mattel Brick Shop is to deliver value, including more surprise features, post-build opportunities and greater piece counts at a competitive price.

“Today marks an exciting new chapter as we introduce Mattel Brick Shop,” said Roberto Stanichi, Executive Vice President, Global Head of Vehicles and Building Sets.

“Our commitment is to deliver building sets that surpass builder’s expectations, with elevated designs and authentic details at accessible price points and I’m looking forward to revealing our first product line in a few months.”

The first product drop from Mattel Brick Shop will be this May with new building sets to be released in the years to come. Building fans can stay up to date on the latest information from Mattel Brick Shop at www.MattelBrickShop.com.

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