Hasbro’s new Global Purpose Organisation aims to accelerate the company’s ongoing efforts to ‘make the world a better place for all children and all families’.

“Over the last year we have seen unprecedented demand for our services and many clients have said that they would love us to expand and create Parents Insights,” said Nick Richardson, Founder & CEO of The Insights People.

Steven and Douglas Kaplan of Ed Kaplan Associates – sons of Ed – tell us about where the idea for Doodle Bear came from, and what the secret is to its enduring success.

“Our foremost consideration is the health and well-being of the global toy and play community and setting a clear path forward,” said Steve Pasierb, president and CEO of The Toy Association.

“We’re excited to be partnering with four iconic brands on an ambitious release schedule as we continue to take Dobble from strength to strength,” said Asmodee’s Anil Boodhoo.

“We’re doubling down on innovation, Inventor Relations and new product development, and investing heavily in a future full of new projects and great new toys,” said Ben Dermer, SVP of Creative Development at Spin Master.

“In partnership with Hyde Park we look forward to creating film, television, and game show content for global audiences,” said Endeavor Content’s Graham Taylor.

“The customisable elements and mindful building experience will hopefully help them express their personality as their creativity blossoms,” said LEGO Design Lead Jamie Berard.

“After a long drive, dodging the lockdowns and jumping the Brexit hurdles, it’s not been the easiest of transitions, but I finally made it to Barcelona where I’m excited to be joining the IMC Toys team,” said Hounslow.

While the development of the products is ongoing, Yellow Cab Games is actively seeking talent in the game development arena to help guide their new initiative.