LEGO teams with Levi’s for new apparel line that can be customised with LEGO DOTS
The collection features the first-ever flexible LEGO baseplate, onto which fans can create their own customised designs using LEGO DOTS.
Hasbro’s Guess Who? Hometown Helpers to raise funds for No Kid Hungry
No Kid Hungry is a campaign focused on ending childhood hunger in the United States.
Play Creators Awards 2020 winners revealed
A celebration of the toy and game industry’s design talent, among the big winners this year are Spin Master, Big Potato and Seven Towns, while Heayes Design’s Richard Heayes scooped the Design Icon accolade.
The LEGO Group’s Samuel Johnson on Seinfeld, Voltron and LEGO Art
How do you become a LEGO designer? What goes into turning classic TV shows like Seinfeld into a LEGO set? And what inspired LEGO Art range, the firm’s new line of sets that allow fans to create LEGO pop art masterpieces? All this and more is explored in this interview with Samuel Johnson, Design Manager at The LEGO Group and Creative Lead for LEGO Ideas and LEGO Art.
LEGO sees revenue grow 7% in first six months of 2020
“The strong results are due to our incredible team,” said The LEGO Group CEO, Niels B. Christiansen.
Pete Ridgewell on the launch of his new product development studio, Spectrum
We caught up with Pete Ridgewell to learn more about what Spectrum can offer inventors and toy firms, as well as how he’s been fuelling his creativity in lockdown.
Watch: The Art of Play
How important is great artwork in selling toys and games? What’s the key to thriving as a freelance artist in the play space? Why does the romantic idea of ‘the starving artist’ do more harm than good? All this, and more, is covered in this Art of Play panel session.
Watch: Identity Games’ JM Duparc on creating fear in Nightmare Horror Adventures
As Identity Games prepares to launch its latest title – Nightmare Horror Adventures: Welcome to Crafton Manor – we ask, what does it take to create a genuinely scary board game?
Watch: Sustainability in the Toy Industry
Issues of eco-friendly design, manufacturing and social sustainability are in the spotlight at this ‘Sustainability in the Toy Industry’ panel session.
Watch: Buyers & Inventors: Should these worlds collide?
Can an inventors’ track-record be a key factor in buying decisions? Should there be more knowledge-sharing happening between these two areas of the industry? Are publishers doing enough to shine a light on their inventor items? All these questions, and more, are tackled in this Buyers & Inventors panel session.