DreamToys list of the 12 top toys for Christmas unveiled

Hasbro has three products on the list, more than anyone else, followed by Spin Master and Character Options with two each.

Darren Lee Phillipson on designing toys lines, TV characters and even the office layout in his first year at Alpha

We caught up with Phillipson to find out more about the creative culture at Alpha, how his own approach to design has changed over his 25 years in the industry and how the development process went for the firm’s Toy of the Year-nominated Drone Force Angler Attack.

Wynne-Jones IP named headline sponsor of Mojo Nation 100

“Wynne-Jones IP is delighted to be headline sponsor of the inaugural Mojo Nation 100, which champions design creativity and innovation in the toy and game industries,” said Amy Kasprzyca, senior marketing executive at Wynne-Jones IP.

Hasbro’s Rich Mazel on mining and creating the world’s best play experiences

We caught up with Hasbro’s Senior Director of Global Product Acquisition to find out how he stays creative, what his top find has been this year and why the phrase “you can’t surf from the beach” has stuck with him (and it’s not just because he’s a huge Point Break fan).

ChiTAG’s Mary Couzin on helping toy and game designers get the recognition they deserve

Ahead of this month’s event (taking place from November 16th to 19th at Chicago’s Navy Pier), we caught up with Couzin to talk about where the inspiration for ChiTAG came from, what to expect from this year’s event and how she stays creative (spoiler: it involved cocktails).

Sony lets revamped Aibo off the leash

Thanks to a raft of inbuilt sensors that can detect images and sounds, Aibo will recognise and actively seek out its owners, and can detect words of praise, smiles, head and back scratches, petting, and more.

LEGO designers reveal top tips for successful LEGO Ideas projects in new mini-series

New four part mini-series features LEGO designers Mark Stafford, Sam Johnson, Mathew Boyle and Adam Corbally.

HASCON to return in 2019

“We couldn’t be happier with the feedback we’ve received from our inaugural HASCON event,” said John Frascotti, president, Hasbro.

Marissa Louie on the story-led design process behind her new plush line, Animoodles

We caught up with Louie to find out where the Animoodles concept originated from, why Kickstarter is a perfect launch-pad and what her work with the Designers Guild (a family of Facebook communities encompassing over 15,000 members) entails.

Mattel points to Toys R Us woes and underperforming brands as Q3 sales slump

For Q3 2017, Mattel’s net sales were $1.56 billion, down 13 per cent on Q3 2016.

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