“Without a nemesis, you can’t be a superhero”: Designers discuss the implications of Hasbro acquiring Mattel
We asked figures from the toy and game design community whether they thought a deal could actually materialise, and if so, would be a good thing for designers.
MGA tackles counterfeiters over L.O.L Surprise! fakes
Spanish Customs recently seized and destroyed over 10,000 pieces of fake L.O.L. Surprise! product.
Norton PR backs Design Agencies category of Mojo Nation 100
“We’re passionate about the toy and game industry so we’re delighted to be involved in the first Mojo Nation 100 book,” said Tony Norton, chairman of Norton PR.
Which? outlines security concerns around connected toys
“Connected toys are becoming increasingly popular, but as our investigation shows, anyone considering buying one should apply a level of caution,” said Alex Neill, Which? MD of Home Products and Services.
Cluedo, paper airplane and Wiffle Ball enter Toy Hall of Fame
The honourees were selected from a field of 12 finalists that also included the Magic 8 Ball, Matchbox Cars, My Little Pony, PEZ Candy Dispenser, play food, Risk, sand, Transformers and Uno.
Paw Patrol and Hatchimals success drive Spin Master to record-breaking Q3
Revenue has jumped from $475m in Q3 2016 to $606.1m in Q3 2017, a new high for the firm.
Alpha backs Design Champions category of Mojo Nation 100
“Alpha Group is extremely proud to be involved with the Mojo Nation 100 project,” said Darren Lee Phillipson, Vice President of Global Product Design at Alpha.
Sushi Go creator Phil Walker-Harding on accessibility, creativity and the future of his sushi series
We caught up with the designer of Sushi Go, Imhotep and Bärenpark to discuss his accessibility-focused approach to game design.
DreamToys list of the 12 top toys for Christmas unveiled
Hasbro has three products on the list, more than anyone else, followed by Spin Master and Character Options with two each.
Darren Lee Phillipson on designing toys lines, TV characters and even the office layout in his first year at Alpha
We caught up with Phillipson to find out more about the creative culture at Alpha, how his own approach to design has changed over his 25 years in the industry and how the development process went for the firm’s Toy of the Year-nominated Drone Force Angler Attack.