“This is an important early deal in what we are sure will be a fast-growing licensing campaign as Tara Duncan continues to engage more and more children all over the world,” said Laurent Taieb, Head of Licensing for Princess Sam’s consumer products division.

Carlos Mendoza III – Co-Founder of the Artisan Social Club – discusses how toy and game companies partner with the organisation to help nurture new talent.

“As a huge fan of Tomm Moore’s creativity, it is a privilege to collaborate with Cartoon Saloon on these three wonderful award-winning movies,” said Benoit Forget, Head of Asmodee’s Space Cow studio.

Tyler Kenney – Mattel’s Director of Design for Licensed Wheels & Matchbox – discusses the “challenger spirit” that drives Hot Wheels.

“Barbie the movie is a monumental moment for the brand,” said Lisa McKnight, Executive Vice President and Global Head of Barbie & Dolls, Mattel.

The partnership will span 18 anime series, including Chainsaw Man, Attack on Titan and JUJUTSU KAISEN.

John D. Clair – the designer behind acclaimed tabletop titles like Mystic Vale, Space Base and Cubitos – talks us through the development of his new party game, Ready Set Bet.

The event takes place the evening of Wednesday, June 28th at Kona Kai – a cocktail bar opposite Stamford Bridge Stadium on London’s Fulham Road.

“This new version of Twister will surely give players of all ages an exciting new, music-inspired experience to make memories from,” said Adam Biehl, SVP & General Manager, Hasbro Gaming.

This year’s Play Creators Conference is taking place at London’s Stamford Bridge Stadium on Wednesday, June 28th.