Spin Master teams with A24 for Everything Everywhere All at Once Rubik’s Cube
Each side of the ‘Evelyn Everywhere Rubik’s Cube’ features a character associated with a dimension seen in the multiverse movie.
Mattel Adventure Park to boast Hot Wheels rollercoasters, Masters of the Universe laser tag and a full-scale Barbie Beach House
“Mattel Adventure Park is an amazing opportunity to bring our beloved brands to life,” said Julie Freeland, Senior Director of Global Location Based Entertainment at Mattel.
Lush partners with Mattel for limited edition Barbie collection
“We imagined what Barbie’s self-care routine would look like and created this range – meant to be used and loved by all,” said Melody Morton, Creative Concepts Director at Lush Cosmetics.
Mattel to launch doll of Barbie movie’s Weird Barbie
The doll – designed by Mattel’s Javier Meabe – comes in a bright pink dress with puffy sleeves and green snakeskin boots.
Rebel and Libellud partner with National Museum in Kraków for Dixit expansion
Dixit: MNK boasts 84 new cards featuring fragments of artwork from the Museum’s collection.
“It’s a game and soundtrack in one!”: Inventor Marcus Carleson and Jumbo’s Ferran Codina on the story behind Hitster
Hitster inventor Marcus Carleson and Jumbo’s Group Brand Manager for Games, Ferran Codina, discuss the appeal of the music-based, tech-infused party game.
Moose Toys’ Fraser Paterson on bringing the magic of Bluey to life in toys and games
Fraser Paterson, VP – Head of Design & Development at Moose Toys, discusses keeping open-ended play at the heart of the firm’s Bluey range.
Big Potato Games’ James Vaughan on Get the Ick, You Can’t Say Umm and The Big Inventor Challenge
James Vaughan, Head of Game Development & Inventor Relations at Big Potato Games, gives us the lowdown on his collaboration with educator Jack Andrews on the Big Inventor Challenge.
Eolo Toys launches Biggies, a ‘first-of-its-kind’ inflatable plush invented by Fun-damental Invention in partnership with ToyZone
As kids pump the foot pump, the box grows and the sides bulge until the Biggies plush explodes out of the packaging.
Kylie Jenner collaboration “a seminal moment in Bratz history”, says MGA
“Kylie truly embodies everything Bratz has stood for since its inception 22 years ago – from being disruptive and rebellious to energetic and expressive,” said Bratz Creative Director Jasmin Larian.