Cakeworthy teams with Hasbro for Furby fashion range

Cakeworthy has teamed up with Hasbro to launch a Furby fashion collection.

Featuring designs inspired by earlier versions of the iconic toy, the 13-piece line includes accessories, a sweater, t-shirt dress and a sherpa jacket.

“The Cakeworthy brand thrives off of nostalgia, so this collection truly couldn’t have been a better fit for us,” said Cakeworthy Founder & CEO Brandon Shedden.

“I really wanted to take the icon that is Furby and turn it into a product on a level that we’ve never really hit before. When designing this collection, we essentially asked ourselves, ‘What would Furby look like if it were a hat or a bag or a jacket’ – that was the vision.

“This has truly been one of our most ambitious collections to date, including never-before-seen features from Cakeworthy like 3D elements and even hair. These are things our community hasn’t typically seen from a Cakeworthy item, or really anywhere!”

The collection will be available from January 19th online and at Cakeworthy’s brick and mortar store location at CF Lime Ridge Mall in Hamilton, Ontario.

–

To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here

More Recent News

Our top 10 most read interviews of 2024

This year’s top 10 features interviews with Exploding Kittens’ Matthew Inman, Hasbro’s Angus Walker and Jazwares’ Magdalena Eichhorn.

AMIGO to meet game inventors at Mojo Pitch 2025

“We are thrilled to be back at the Play Creators Festival in 2025,” said AMIGO’s Alessandro Montingelli.

Think Influence eyes toy partners for Fisch

The popular Roblox game launched earlier this year and has over 800,000 concurrent users.

Transformers Age of the Primes figures land on Hasbro Pulse

The Transformers Age of the Primes Titan Class Thirteen Star Optimus Prime figure comes with a cannon blaster, shoulder blasters, and the Zodiac orb.

People of Play welcomes Shannon Swindle as Director

“I look forward to creating meaningful experiences, celebrating the work of toy and game designers and continuing to support the incredible people in this industry that I love so much,” said Swindle.

Rubies readies UK launch for Bluey costumes

“We are confident that Rubies’ new Bluey dress-up options will be popular with families on this side of the world, after the positive reception they received in Australia,” said Anita Majhu, Head of Licensing (Softlines) at BBC Studios.