I.D.I.O.T Award

Mark Setteducati, I.D.I.O.T. Award

The secrets of creativity: what do magicians know? Prolific inventor Mark Setteducati tells all…

Magician, artist and inventor Mark Setteducati on his habitual creativity – and I.D.I.O.T. Award!

Casey Norman, Genie Toys, Polly Pocket

Genie’s Casey Norman on pitching, Polly Pocket and why perseverance doesn’t always pay off

We sit down with Casey Norman to talk creativity, ideation and his most underrated invention…

Robert Fuhrer, Nextoy

Nextoy founder Robert Fuhrer on defying gravity, proof of concepts and being an I.D.I.O.T.

With creations spanning gaming classics like Crocodile Dentist to the KenKen puzzle brand, we caught up with Nextoy’s Robert Fuhrer to learn more about a glittering career in toys and games.

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