Interview
Breaking ground with JCB: The London Toy Company’s Joel Berkowitz on his new toy range.
“The things we do are, first and foremost, things I love.” Joel Berkowitz talks licences and values.
Hasbro’s Marianne James on why Furby is set to become a force in fashion
Marianne James – Vice President, Europe & Asia, Licensed Consumer Products at Hasbro – on why collaborations with Furby allow partners to push creative boundaries.
Mattel’s Ted Wu talks cars, Creations and creative cultures
Ted Wu – VP of Design for Vehicles and Mattel Creations at Mattel – on fuelling creativity, building design teams and working with inventors.
“We wanted to lean into the insight that it just feels good to be bad!”: Inside the making of Clue Conspiracy
Clue Conspiracy inventor Tommy Maranges and Hasbro Gaming’s own Joe Bradford discuss bringing a hidden role twist to the classic title.
Air Toobz inventor Brad Owen on innovation, design challenges and working with Fat Brain
“The simple products are often the toughest to build”: Brad Owen talks Air Toobz.
Open 2 Design’s Matt Burtonwood on the origins of The Psychopath Test
Ahead of its debut at Toy Fair next week, Open 2’s Matt Burtonwood reveals why Golden Bear is the perfect home for his latest party game.
How does the Mojo 100 work? Billy Langsworthy on the nomination process – and why bribes won’t help!
Mojo Nation cofounder Billy Langsworthy explains how and why nominations make it into the Mojo 100
“Legends are made in this game!”: Format Games’ Matt Edmondson on why 13 Beavers is unlike any game they’ve done before
“I’ve never seen people react to a game like they react to 13 Beavers!”: Matt Edmondson discusses Format Games’ latest launches.
Inventor, graphic designer and more: Christopher Chaffee on bringing Math Path Monster to life!
Make math fun? New inventor Christopher Chaffee on facing the challenge at ThinkFun.
Dream Reviews: Serial inventor Fi Murray reveals how she starts with the end in mind
Visualising Five-Star Reviews: Fi Murray discusses the power of reframing the brief.