Interview

Michael Lee, Design Manager for Boys’ Toys at Spin Master, discusses the “show-to-shelf” approach to crafting toys for Bakugan.

Exploding Kittens’ Senior Game Designer Carol Mertz discusses inventors, creativity and designing for the mass market.

Serial inventor Hazel Reynolds talks about her latest game, Six Second Scribbles.

Mark Foster discusses PLAYMOBIL’s plans, brands and feedback from fans

Marc Gascoigne – Publisher at Asmodee’s Aconyte Books arm – discusses how he approaches translating board games like Pandemic and Arkham Horror into successful novels.

The retail research event – taking place on Wednesday, March 30th – promises to ‘pack a week’s worth of research into a single day’.

Coiledspring’s Gemma Briant on the most important thing when you demo games…

Jasen Wright – VP North America at WildBrain CPLG – talks us through his approach to crafting brand extensions for the likes of Strawberry Shortcake and Chip & Potato.

Jack Scheurich, Matt Dacruz, Tom Wetzel and Tami Murphy tell us how GPI helps those new to the industry – and what some of the most common missteps.

We dive into the creative process behind E.T.: Light Years From Home and Jurassic World: The Legacy of Isla Nublar with Deirdre Cross, VP at Funko Games, and Josh Manderville, Art Director at Funko Games.