Interview

The Toy Project founder Jane Garfield on the importance of play – and the many ways her charity provides it.

Heather Weeks, Senior Director of Product Development at Educational Insights, tells us about the firm’s kid-first approach to design, and why she loves to work with inventors.

Rachel Jones, Founder and Head Dragon at SnapDragon, tells us about the firm’s work in the toy space, and how it engages with the inventor community.

We caught up Mike Bonanno and Hector Arce, Creative Directors of Mondo’s Toy and Collectibles division, to find out more about how the company approaches toy design – and what fuels their creativity.

Nico Blauw, President and CEO of BOTI, tells us about his route into the industry and why innovation is core to what he looks for from inventors.

Michael Kadile on how he made a floating crib from The Mandalorian… To raise $12,000 for charity!

We caught up with Roydon to find out more about the origins of the Orgamites, and why licensing makes sense as the next step for the brand.

As Ghost Writer lands on Kickstarter, we caught up with Mary to find out more about the spiritualist inspirations behind it – and the challenges involved in bringing innovation to word games.

In this interview, we dive into Suzannah’s approach to design, her thoughts on innovation and why she loves the collaborative nature of working in-house.

We caught up with David to find out more about his approach to toy design, how he fuels his creativity – and what he learned from working at Hasbro, Spin Master and Mattel.