Interview

We caught up with figures from Fuse London, Seven Towns and Triclops Studio to find out about recent success and how they assess creativity in the sector at present.

Norton PR chairman Tony Norton reveals why he feels toy firms may be missing a trick by excluding the design process from PR plans.

Matt Nuccio is president at Design Edge, a firm that’s been one of the industry’s leading development and sourcing agencies for over 30 years.

Head of Games at Kickstarter, Luke Crane has overseen a boom in tabletop projects on the crowdfunding platform. Here, we find out why the category is soaring.

Daniel Abdelmassih lifts the lid on how concepts go from sketch to shelf within the design department of Bladez Toyz.

Having both been mentored under toy legends at Bang Zoom Design and The Obb, the Vanderbeek’s have gone on to develop major launches for the likes of Hasbro, Mattel and Spin Master.

Steve Fink is the co-owner of Cincinnati-based Bang Zoom Design, one of the most prolific product invention companies in the toy space today.

We caught up with Heayes to find out why he feels just as creative now as when he first started out 25 years ago.

Pietro Righi Riva is the co-founder and director at Santa Ragione, an Italian design agency dedicated to creating experimental board games and video games.

The married design team won perhaps their most prestigious award to date when Exit scooped the Kennerspiel des Jahres earlier this year.