News
Philanthropist Alan Hassenfeld – former CEO of Hasbro – has died. He was 76
“Alan created a legacy that will inspire us always.” Industry loses beloved figure, Alan Hassenfeld.
Bubblegum Stuff debuts brand refresh
“We’re delivering a brand that’s brave, bold and brilliantly positioned for today’s playful gift shopper,” said Courtney Wood, Founder of Bubblegum Stuff.
Jon M. Chu to direct live-action Hot Wheels movie
“Jon’s ability to craft rich, elaborate worlds with a distinct point of view makes him the ideal storyteller to bring Hot Wheels to life,” said Robbie Brenner, President of Mattel Studios and Chief Content Officer at Mattel.
Brand Licensing Europe’s online Event Planner opens to visitors
“The new features will make it even easier for attendees to find their way around the show and create even more efficient schedules,” said Laura Freedman-Dagg, Head of Retail at BLE.
Helvetiq teams with Asmodee to bring Steffen Spiele titles to the US
“We see growing demand for elegant, small-format games, and Steffen Spiele fills that niche perfectly,” said Julien Sharp, Country Manager at Asmodee US.
Ellie Dix, April Mitchell, Serena Fadlun and more among Inventor nominees for WiT’s Wonder Women Awards 2025
“The Wonder Women Awards is a reminder that our greatest strength lies in how we uplift and celebrate one another,” said Co-Chairs Nancy Molenda and Deirdre Cross.
Kids Industries study reveals 75% of families share fandoms
“Fandom isn’t just emotional anymore – it’s expressive, social and powerful,” said Gary Pope, CEO and Co-Founder of Kids Industries.
Herschel debuts limited-edition LEGO backpacks and accessories
The range spans four custom-designed LEGO prints.
Baseball Lifestyle 101 launches Monopoly apparel and accessories
The 21-piece collection merges ‘the spirit of Monopoly with the culture of baseball’.
“We’ve found a recipe for success with Marshmallow Madness,” says PlayMonster
“Marshmallow Madness was designed to take kids and families back to the basics of simple and screen-free gameplay,” said Jonathan Berkowitz, CEO of PlayMonster.