News

Nominations open for TAGIE Awards 2021

This year’s line-up includes two new categories: Most Innovative Licensed Product and Game Changers

Hasbro teams with musician J Balvin on J Balvintron Transformers figure

The J Balvintron figure converts into cassette player and features details inspired by J Balvin, including packaging featuring his rainbow colour scheme and smiley face icon.

Brunel University looks to partner with toy firms on student design projects

“Collaborative student projects add considerable value to a student’s education and companies can benefit from gaining fresh ideas,” said Brunel’s Dr Eujin Pei.

Seinfeld gets the LEGO treatment

“The combination of the quirky characters and the nostalgia of the show is the perfect fit for LEGO and when we saw the concept we just knew we had to make it,” said Federico Begher, VP of Global Marketing at The LEGO Group.

Nerf Ultimate Championship VR experience coming to Oculus Quest

“It translates the imaginative play, high physicality and fun competition that characterises the property to an all-new and exciting medium for our fans,” said Hasbro’s Scott Ozarski.

Hasbro, Moose and PlayMonster among nominees for Licensing International Excellence Awards 2021

In the Best Licensed Collaboration Award category, Nerf’s Travis Scott partnership and Adidas’ Crayola range are both in contention.

Wynne-Jones IP launches new division dedicated to designers, content creators and innovators

“Design registration is complex, arcane and often misunderstood,” said Victor Caddy, who heads up the new Designs team.

Moose readies toys, tournaments and an animated series for Akedo

“It’s the most dynamic battling toy ever, and with deep collectability and engaging entertainment, we are delivering a fully-rounded experience that meets kids where they are,” said Ronnie Frankowski, chief marketing officer at Moose Toys.

Publishers including DC Thomson, Immediate Media and Story House Egmont join Wastebuster’s Recycle to Read campaign

“Our collaborative approach and not for profit ethos means that we can offer an environmental solution for all UK companies who produce toys, not just the ones with the deepest pockets,” said Wastebuster founder Katy Newham.

WizKids brings DJ Jazzy Jeff and the Fresh Prince into board games with Summertime

Designed by Omari Akil and Hamu Dennis, Summertime sees players outwit each other with a series of tricky decisions as they travel across Philly.

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