Champion debuts limited-edition Hasbro Gaming apparel collection
Champion Athleticwear has launched a limited-edition collection of apparel and footwear with Hasbro Gaming.
The range spans hoodies, joggers, tees and footwear based on Monopoly, Twister, Scrabble and Candy Land.
“Spirited play, competition and board games go together during the holiday season, and this collection lets fans look good doing it,” said Jon Ram, Group President of Global Activewear at Hanesbrands Inc.
“Hasbro and Champion deliver products that consumers love and are enjoyed by generations of fans. Champion is about letting people express themselves. And the collection is one more way consumers can ‘Be Your Own Champion,’ both on the board and off.”
Casey Collins, Head of Global Licensed Consumer Products and Business Development at Hasbro, added: “Just like Champion, Hasbro Gaming offers a memorable experience for everyone in the family.
“So, this collaboration was an easy yes for us. We want to continue to encourage families and friends to use our games as the perfect way to make memories this holiday season as well as incorporate their favourite games into their everyday life. Now, they can do so in this extremely comfortable (and fun!) collection.”