Creative Kids to bring Little Tikes into wooden toys

Creative Kids Group is partnering with MGA Entertainment to bring Little Tikes into wooden toys.

The Little Tikes wooden range will encompass puzzles, music play-sets, kitchens, vehicles, pretend play and Montessori-style toys.

“It’s an honour for Creative Kids to be on this road with Little Tikes in introducing a new player in the wooden toy category,” said Creative Kids Chief Marketing Officer, Daniel DeLapa.

“We’ve worked hard to create interesting and dynamic toys and can’t wait for them to be played with for years to come.”

MGA Entertainment Founder and CEO, Isaac Larian, added: “We can’t wait to introduce our Little Tikes brand to new kids and parents through the wooden toy category and our partnership with Creative Kids Group.

“The Little Tikes brand has stood for quality and high play value for more than 50 years and we look forward to continuing that tradition with this great collaboration.”

The first products in the range will land in Fall 2022.

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