Flowhaven backs Play Creators Meet Up

The co-op game sees players try and save a kingdom from a rampaging dragon, with the Magic 8 Ball providing both help and setbacks.

The game sees players flick characters through the corridors of Hogwarts as they look to complete exams.

“What our team have achieved in bringing to life the popular IPs – from design to fabric, packaging to price-point – is truly unique and fantastic,” said Ken Goodisson, Commercial Director, EMEA, YuMe Toys.

The insight-led event – taking place on March 21st at London’s Conway Hall – will share top findings from the firm’s recent Global Family Study.

“CoComelon HugMees by Squishmallows brings pre-schoolers an ultrasoft and uniquely lovable way to play and interact with their favourite CoComelon characters,” said Gerhard Runken, Senior Vice President of Brand & Marketing at Jazwares

“We’re proud to launch the first-ever Chelsea doll with a removable back brace to continue to be more reflective of the world kids see around them,” said Lisa McKnight, Executive Vice President and Global Head of Barbie and Dolls at Mattel.