Gamely Games wins Amazon Small Business of the Year Award

Brighton-based Gameley Games has been named Small Business of the Year at the Amazon Small Business Awards.

The Amazon Small Business Awards aims to put a spotlight on three of the most inspiring, unique, and customer-obsessed small British brands selling on Amazon.

Hundreds of UK small businesses nominated themselves for the awards, with tens of thousands of Amazon customers voting for the winners.

The original and unique games created by Gamely include Randomise, which has been one of the bestselling card games on Amazon. Initially launching on Amazon Launchpad in 2016, the business now has four employees and has launched a total of five games (including the popular Soudiculous and the brand new Frozen Unicorns). By Christmas, Gamely will have sold more than 100,000 games.

“Winning this public vote and this incredible prize feels amazing,” said Hazel Reynolds, founder of Gamely Games.

“We are super excited to work closely with the Amazon team to take our growth to the next level and to help more families to put down their screens and spend more quality time laughing together.”

——
To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here

More Recent News

Our top 10 most read interviews of 2024

This year’s top 10 features interviews with Exploding Kittens’ Matthew Inman, Hasbro’s Angus Walker and Jazwares’ Magdalena Eichhorn.

AMIGO to meet game inventors at Mojo Pitch 2025

“We are thrilled to be back at the Play Creators Festival in 2025,” said AMIGO’s Alessandro Montingelli.

Think Influence eyes toy partners for Fisch

The popular Roblox game launched earlier this year and has over 800,000 concurrent users.

Transformers Age of the Primes figures land on Hasbro Pulse

The Transformers Age of the Primes Titan Class Thirteen Star Optimus Prime figure comes with a cannon blaster, shoulder blasters, and the Zodiac orb.

People of Play welcomes Shannon Swindle as Director

“I look forward to creating meaningful experiences, celebrating the work of toy and game designers and continuing to support the incredible people in this industry that I love so much,” said Swindle.

Rubies readies UK launch for Bluey costumes

“We are confident that Rubies’ new Bluey dress-up options will be popular with families on this side of the world, after the positive reception they received in Australia,” said Anita Majhu, Head of Licensing (Softlines) at BBC Studios.