Hasbro debuts new crowdfunding platform dedicated to ‘trophy items’

Posted on 26th February 2018 By Billy Langsworthy


Hasbro has detailed HASLAB, a new crowdfunding platform dedicated to launching ‘trophy items, both in significance and size’.

The first product to grace the service is The Vintage Collection: Jabba’s Sail Barge, a $499.99 toy that’ll be the largest Star Wars product Hasbro has ever created, should it reach its goal of 5,000 backers.

Measuring approximately 4ft long, Jabba’s Sail Barge features detailed decks, removable side panels, vintage packaging, and soft cloth sails, as well as a 3.75-inch scale figure of Jabba the Hutt.

Backers will also receive a 64-page booklet detailing the design and development process behind the actual Sail Barge film set piece and Hasbro toy.

Fans have until April 3rd to back the project. Check out more on the new platform below:

Hasbro HASLAB Star Wars The Vintage Collection: Jabba's Sail Barge

More Recent News

Mattel, Clueless

Mattel celebrates 30 years of Clueless with launches across Barbie, Little People and Polly Pocket

The Polly Pocket X Clueless Compact boasts a heart-shaped exterior and features three dolls of Cher, Dionne and Tai.

YuMe Toys, Felipe Noriega

YuMe Toys bolsters anime slate

“Anime’s momentum shows no signs of slowing down, with fandom that spans and connect generations,” said YuMe’s Felipe Noriega.

Alan Hassenfeld, Hasbro

Philanthropist Alan Hassenfeld – former CEO of Hasbro – has died. He was 76

“Alan created a legacy that will inspire us always.” Industry loses beloved figure, Alan Hassenfeld.

Bubblegum Stuff, Courtney Wood

Bubblegum Stuff debuts brand refresh

“We’re delivering a brand that’s brave, bold and brilliantly positioned for today’s playful gift shopper,” said Courtney Wood, Founder of Bubblegum Stuff.

Jon M. Chu, Hot Wheels, Mattel, Warner Bros. Pictures, Robbie Brenner, J.J. Abrams, Jesse Ehrman

Jon M. Chu to direct live-action Hot Wheels movie

“Jon’s ability to craft rich, elaborate worlds with a distinct point of view makes him the ideal storyteller to bring Hot Wheels to life,” said Robbie Brenner, President of Mattel Studios and Chief Content Officer at Mattel.

Brand Licensing Europe, Laura Freedman-Dagg

Brand Licensing Europe’s online Event Planner opens to visitors

“The new features will make it even easier for attendees to find their way around the show and create even more efficient schedules,” said Laura Freedman-Dagg, Head of Retail at BLE.

Latest Jobs

View all jobs

Upcoming Events

View all events
Stay up to date with the latest news, interviews and opinions with our weekly newsletter
Back to top arro

Sign Up

Enter your details to receive Mojo updates & news.