Interviews

What’s the difference between design and development? In conversation with Tony Serebriany.

Bradley Bowman – Hasbro’s Senior Director of Global Licensed Toy and Games – on what to expect from the ‘Stretchiverse’.

Inventor David Wexler and Pat Jackson, Senior Game Design at Hasbro, tell us why they feel the Connect 4 brand continues to engage designers and gamers alike.

“I would challenge Hollywood to come up with a better script!”: Inventor Michael Bergmann and Mike Scheffki, VP of Marketing at MAGNA-TILES, talk us through the origin story behind Rail Racers.

“The most important advice is to have an exit plan”: Chris Isitt on what toycos should consider when looking at licenses.

As Spirograph turns 60, we meet the inventor’s son… And learn how his father’s cogs turned!

Shelby Bowman – Senior Product Development Manager for Global Licensing at Hasbro – discusses collaborating with Basic Fun! on new lines for beloved IP.

Kaiser Ramos – Associate Product Development Manager in licensing at Hasbro – talks us through recent collaborations with Just Play and The Loyal Subjects.

Jeehyun Kim – Associate Product Development Manager in licensing at Hasbro – talks us through recent highlights for the two beloved brands.

Meet Bill Ledger… The illustrator behind Snack-O-Saurus Rex, Pigs on Trampolines and more!