Interviews

“It’s about keeping Penny’s legacy alive”: Juliet Lublin – daughter of Pillow People creator Penny Ekstein-Lieberman – and Design Edge’s Matt Nuccio talk us through the return of the beloved brand.

“We want every child to feel special, and every parent to feel supported”: Jonathan Ganley talks us through the origins of Snugshine.

How Moose Toys is bringing Menagerie to market… A Prospero Hall game championed by Deirdre Cross.

Brian “Smitty” Smith and Marz Jr on what went into creating a brand new bot – Ballpoint – for their Transformers: Worst Bot Ever graphic novel.

Richard North on why having a fantastic team means he’s never had to use his authority…

What’s the difference between design and development? In conversation with Tony Serebriany.

Bradley Bowman – Hasbro’s Senior Director of Global Licensed Toy and Games – on what to expect from the ‘Stretchiverse’.

Inventor David Wexler and Pat Jackson, Senior Game Design at Hasbro, tell us why they feel the Connect 4 brand continues to engage designers and gamers alike.

“I would challenge Hollywood to come up with a better script!”: Inventor Michael Bergmann and Mike Scheffki, VP of Marketing at MAGNA-TILES, talk us through the origin story behind Rail Racers.

“The most important advice is to have an exit plan”: Chris Isitt on what toycos should consider when looking at licenses.