Jazwares promotes Laura Zebersky to President

Jazwares has promoted Laura Zebersky to president.

A 15-year veteran of the toy industry, Laura most recently held the title of chief commercial officer, where she oversaw Jazwares’ global licensing, marketing, and sales efforts.

Judd Zebersky will remain as chief executive officer, and they will continue to drive forward the success of the company together.

“Laura is the most amazing business and life partner anyone could ask for,” said Judd Zebersky, CEO, Jazwares.

“Her understanding of the toy industry and business savvy is unmatched. Partnering with Laura, now as president, the future success and possibilities for Jazwares are boundless.”

Elsewhere, Jazwares has also detailed the promotion of several management executives across the company.

Kelly Deen has been promoted to senior vice president of marketing and is credited for transforming the marketing and campaign strategy within the company. Deen joined Jazwares in 2019, bringing her experience and passion for the toy and entertainment category, and has led the team to drive tremendous results despite the challenges of the past year.

Additionally, Gerhard Runken has been promoted to senior vice president of brand for Jazwares’ boy brands and Kellytoy brands, including Squishmallows, Micro Machines, and Pokémon, among others. Runken was previously the vice president of marketing and brand at Wicked Cool Toys prior to the acquisition in October 2019.

As Jazwares celebrates growth in Europe, Jonny Taylor has been promoted to senior vice president, Europe. Previously the managing director, UK and Nordics, Taylor established the UK office in 2012 and has managed the German office since February 2020. In his new role, Taylor will continue to support development in these markets, while also focusing on growth in other key territories.

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