The LEGO Group is bolstering its LEGO Super Mario brand with the addition of Luigi.
The green-clad brother of Mario will appear in the 280-piece LEGO Super Mario Adventures with Luigi Starter Course set.
LEGO Luigi includes his unique voice, and is one LEGO plate taller than LEGO Mario, staying true to Luigi’s look and traits.
Similar to the Adventures with Mario Starter Course, the new Luigi set is an additional entry point to the world of LEGO Super Mario and is compatible with the Mario Starter Course, all Expansion Sets, collectible Character Packs and Power-Up Packs.
“We are very pleased to add Mario’s twin brother, Luigi, to the LEGO Super Mario family with the new LEGO Super Mario Adventures with Luigi Starter Course,” said Takashi Tezuka, Executive Officer and Game Producer of Nintendo Co., Ltd.
“Please welcome him as a companion on your adventures in the world of LEGO Super Mario. The addition of Luigi and Mario together creates new kinds of fun play. I look forward to see what exciting journeys kids will take with these two characters.”
Julia Goldin, Chief Product and Marketing Officer, the LEGO Group added: “LEGO play lets children unleash their imaginations, and we’re so excited Luigi has arrived to help them create even more LEGO Super Mario adventures.
“Everybody loves Luigi! With his unique personality, green cap and distinctive moustache, he has been highly requested by fans all over the world, and we are thrilled to welcome him to this interactive playset that is really changing the way people engage with Super Mario and LEGO play.”
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