Licensing International, the leading trade organisation for the global brand licensing industry, has appointed industry veteran Graham Saltmarsh to head its UK division as Managing Director.
Saltmarsh will be responsible for advancing the business of licensing across all sectors of the industry in the UK, creating programmes in support of current members and developing initiatives to meet the needs of future members.
Saltmarsh has spent the bulk of his career in licensing-focused roles at the likes of BBC Worldwide and Nelvana. Most recently he served as Director of Licensing & Retail for the UK & Nordics at Turner Broadcasting where he oversaw the consumer product and marketing activities for brand spanning Ben 10, The Powerpuff Girls and Rick & Morty.
“In these trying times it’s more important than ever to bring all the different elements of this amazing industry together to share knowledge and expertise,” said Saltmarsh.
“I am looking forward to working with Licensing International and to connecting people who are passionate about licensing and retail to drive the business forward.”
Licensing International President Maura Regan added: “We are thrilled to have Graham on board, leading the charge in the UK for Licensing International.
“His deep understanding of the UK licensing community, combined with a fantastic ‘can do’ attitude is a wonderful addition to the Licensing International team.”
Saltmarsh can be reached at firstname.lastname@example.org.
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