Mattel brings UNO into playing cards with Wild Twists

Posted on 11th May 2022 By Billy Langsworthy

Mattel, Uno, Ray Adler
Mattel has launched UNO Wild Twists Playing Cards – an UNO deck that allows players to also play games like Poker, Go Fish and Gin Rimmy.

UNO Wild Twists Playing Cards is a standard deck of 52 playing cards for a number of classic card games. Each deck also includes eight special Wild Cards, as well as instructions for Wild Race, a fast-paced card game that can only be played with this deck.

“Expanding UNO into playing cards marks another category of gaming that UNO has explored in recent years, and feels like a natural evolution to amplify gameplay,” said Ray Adler, Global Head of Games, Mattel.

“This twist on UNO is another milestone on our journey to innovate in new areas of culture and a testament to our brand purpose to become more inclusive.”

–

To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here

Mattel Ray Adler Uno

More Recent News

Most read 2025

Our top 10 most read interviews of 2024

This year’s top 10 features interviews with Exploding Kittens’ Matthew Inman, Hasbro’s Angus Walker and Jazwares’ Magdalena Eichhorn.

AMIGO, Play Creators Festival, Mojo Pitch, Alessandro Montingelli

AMIGO to meet game inventors at Mojo Pitch 2025

“We are thrilled to be back at the Play Creators Festival in 2025,” said AMIGO’s Alessandro Montingelli.

Think Influence, Fisch, Roblox

Think Influence eyes toy partners for Fisch

The popular Roblox game launched earlier this year and has over 800,000 concurrent users.

Transformers, Hasbro

Transformers Age of the Primes figures land on Hasbro Pulse

The Transformers Age of the Primes Titan Class Thirteen Star Optimus Prime figure comes with a cannon blaster, shoulder blasters, and the Zodiac orb.

Shannon Swindle

People of Play welcomes Shannon Swindle as Director

“I look forward to creating meaningful experiences, celebrating the work of toy and game designers and continuing to support the incredible people in this industry that I love so much,” said Swindle.

Rubies, Bluey, Fran Hales, Anita Majhu

Rubies readies UK launch for Bluey costumes

“We are confident that Rubies’ new Bluey dress-up options will be popular with families on this side of the world, after the positive reception they received in Australia,” said Anita Majhu, Head of Licensing (Softlines) at BBC Studios.

Latest Jobs

View all jobs

Upcoming Events

View all events
Stay up to date with the latest news, interviews and opinions with our weekly newsletter
Back to top arro

Sign Up

Enter your details to receive Mojo updates & news.