Mattel details limited-edition Barbie collabs with female-founded companies for Women’s History Month

Mattel is marking International Women’s Day by launching a range of Barbie collabs from female-founded companies like NETTE, Larroude and Live Tinted.

The collection spans a range of limited-edition products across fashion, beauty and accessories, all designed to reflect the aesthetic of Barbie’s Instagram account, @BarbieStyle.

Autumn Adeibgo is launching a Barbie headband, Dudley Stephens has debuted a turtleneck in Barbie pink while Larroude has created a pair of @BarbieStyle shoes, complete with a matching clutch bag.

Elsewhere, Live Tinted has launched a Barbie-themed huestick, NETTE has released a Dreamhouse-inspired candle and Tenoverten has created a nail polish range.

For each product within the @BarbieStyle collection sold in the month of March, Mattel will donate 5% of proceeds from the sale and match the donation to the Barbie Dream Gap Project, a global initiative created to raise awareness around limiting factors that prevent girls from reaching their full potential.

Check out the entire range at www.BarbieStyle.com, or view images of the collection below.

–

To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here

More Recent News

Our top 10 most read interviews of 2024

This year’s top 10 features interviews with Exploding Kittens’ Matthew Inman, Hasbro’s Angus Walker and Jazwares’ Magdalena Eichhorn.

AMIGO to meet game inventors at Mojo Pitch 2025

“We are thrilled to be back at the Play Creators Festival in 2025,” said AMIGO’s Alessandro Montingelli.

Think Influence eyes toy partners for Fisch

The popular Roblox game launched earlier this year and has over 800,000 concurrent users.

Transformers Age of the Primes figures land on Hasbro Pulse

The Transformers Age of the Primes Titan Class Thirteen Star Optimus Prime figure comes with a cannon blaster, shoulder blasters, and the Zodiac orb.

People of Play welcomes Shannon Swindle as Director

“I look forward to creating meaningful experiences, celebrating the work of toy and game designers and continuing to support the incredible people in this industry that I love so much,” said Swindle.

Rubies readies UK launch for Bluey costumes

“We are confident that Rubies’ new Bluey dress-up options will be popular with families on this side of the world, after the positive reception they received in Australia,” said Anita Majhu, Head of Licensing (Softlines) at BBC Studios.