Mattel gives FRIENDS the Polly Pocket treatment

“My focus will be on leading strategic mergers and acquisitions, exploring licensing opportunities, expanding our global footprint and forging new partnerships that will take Relatable to the next level,” said Collins.

“We’re thrilled to bring the magic of Disney to life in a fresh and exciting way,’ said Gary Wadhwani, Co-Founder at Craft Buddy.

“We will continue to create toys and products that showcase the joy, surprise and fun that has made Toy Story an incredible property for families and fans of all ages,” said Nick Karamanos, SVP of Entertainment Partnerships at Mattel.

“This upcoming slate of games are some of my favourites yet, including our first-ever board game,” said Elan Lee, Co-Creator and CEO of Exploding Kittens.

“The Care Bears have always been more than just plush toys – they represent optimism, comfort, and the power of sharing and caring,” said Bruce Cheltenham, Global Licensing Director, Toys & Hardlines at Cloudco Entertainment.

The game sees players answer Problem Cards – like ‘How much candy is too much candy?’ – with Advice Cards that feature classic Peanuts panels.