Mattel’s Pictionary Sketchbook line debuts with Jake Parker collaboration

Posted on 16th September 2023 By Mojo Nation

Mattel, Pictionary, Jake Parker, Inktober

Mattel has launched the first game in its Pictionary Sketchbook series – a collaboration with artist Jake Parker and his Inktober brand.

The game works just like traditional Pictionary, but instead of sketching clues from scratch, players use Jake Parker’s artwork as a springboard, doodling on a clear acrylic sheet laid over his drawings.

The 32-page sketchbook features 25 playable pages and includes new sketches created by Jake Parker for the game.

“Inktober is the challenge of drawing a creative idea based on a daily prompt,” said Parker.

“It leans more towards imagination and problem solving rather than brute drawing force. Pictionary is very much in harmony with that.”

Just like Mattel’s UNO artist series, future games in the Pictionary Sketchbook series look set to feature other artist’s work.

Check out the game here

Inktober Jake Parker Mattel Pictionary

More Recent News

Casey Collins, Relatable, Ben Kaplan

Relatable welcomes Casey Collins as Chief Commercial Officer

“My focus will be on leading strategic mergers and acquisitions, exploring licensing opportunities, expanding our global footprint and forging new partnerships that will take Relatable to the next level,” said Collins.

Craft Buddy, Gary Wadhwani

Craft Buddy launches Disney Crystal Art Pin Badges

“We’re thrilled to bring the magic of Disney to life in a fresh and exciting way,’ said Gary Wadhwani, Co-Founder at Craft Buddy.

Mattel, Disney, Toy Story, Paul Southern, Nick Karamanos

Mattel renews global licensing agreement with Disney for Toy Story

“We will continue to create toys and products that showcase the joy, surprise and fun that has made Toy Story an incredible property for families and fans of all ages,” said Nick Karamanos, SVP of Entertainment Partnerships at Mattel.

Exploding Kittens, Elan Lee

Exploding Kittens details summer slate

“This upcoming slate of games are some of my favourites yet, including our first-ever board game,” said Elan Lee, Co-Creator and CEO of Exploding Kittens.

Cloudco Entertainment, Simba Toys, Care Bears, Werner Lenzner, Charlotte Payne

Cloudco Entertainment partners with Simba Toys for Care Bears plush

“The Care Bears have always been more than just plush toys – they represent optimism, comfort, and the power of sharing and caring,” said Bruce Cheltenham, Global Licensing Director, Toys & Hardlines at Cloudco Entertainment.

Cryptozoic Entertainment, Peanuts

Cryptozoic readies Peanuts party game, The Doctor Is In

The game sees players answer Problem Cards – like ‘How much candy is too much candy?’ – with Advice Cards that feature classic Peanuts panels.

Latest Jobs

View all jobs

Upcoming Events

View all events
Stay up to date with the latest news, interviews and opinions with our weekly newsletter
Back to top arro

Sign Up

Enter your details to receive Mojo updates & news.