Mojo Nation launches Brands Untapped, a new site covering the design of licensed products and brand extensions
Mojo Nation has launched a new sister-site in the form of Brands Untapped.
Brands Untapped is a B2B site for the licensing industry focusing on the design and creativity behind brand extensions and licensed product.
The site covers all categories – apparel to cosmetics, live events to homewares, toys to TV – and is home to insightful interviews with creatives spanning fashion designers to video game developers, TV showrunners to creative directors within licensors.
“The licensing industry has such a rich pool of creative design talent across lots of sectors, so we’re excited to dive in and celebrate the brilliant work being done – and it feels like the perfect companion to our work with the toy design community at Mojo Nation,” said Billy Langsworthy, founder of Mojo Nation.
“Whether it’s a fashion line, a stage adaptation or a licensed ice cream, Brands Untapped is there to explore the creative process behind great licensed products and experiences.”
To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here