News
Social-led marketplace Shout About! launches to “make it easier for consumers to find and buy toys”
Shout About! looks to give toy brands a new way to get products seen, talked about and bought online using social content, creators and live shopping.
TOMY teams with Nintendo for Super Mario Toomies collection
“Partnering with Nintendo allows us to take the timeless creativity of the Mushroom Kingdom and reimagine it through Toomies’ playful preschool lens,” said Morgan Weyl, MD of Licensing & Global Development at TOMY.
Basic Fun! debuts Harry Potter x Care Bears collection
“We are beyond excited to connect the worlds of Care-A-Lot and Hogwarts for an enchanting crossover that’s rich in character details and filled with heart,” said Lisa Doiron, Vice President of Global Brand Marketing at Basic Fun!
Student Design Seminar returns to London Toy Fair
The British Toy & Hobby Association has partnered with Mojo Nation to curate sessions aimed at inspiring university design students and nurturing the next wave of toy and game innovators.
Craft Buddy reflects on banner year of growth and award-wins
“With a strong product pipeline, new licensing partners and optimum operational capability, we’re welcoming 2026 with sparkling positivity,” said Gary Wadhwani, Co-Founder of Craft Buddy.
LEGO readies LEGO SMART Play – an interactive platform boasting sensors, miniature speakers, lights and more
“We truly believe we are setting a new standard for interactive, imaginative experiences,” said Tom Donaldson, Senior Vice President & Head of Creative Play Lab at the LEGO Group.
Abstractable, Whirly Derby, In a Nut Shell and more in the running for Gift of the Year awards
Gibsons’ Abstractable comes from Making Things’ Fi Murray while Big Potato’s Whirly Derby is invented by Tedman Getschman.
Wow! Stuff to launch Fuggler Puppetronics in 2026
The range will be able to blink, chatter and ’cause mayhem on command’.
Our top 10 most read interviews of 2025
This year’s top 10 includes chats with JMP Creative’s Jim McCafferty, Horizon Group’s Roshan Wijerama and IDEO’s Inna Yankelovich.
Timeless Brands and Hasbro to open Monopoly Steakhouse in Mexico next year
“Monopoly Steakhouse is not just a restaurant; it’s an experience where luxury and nostalgia meet,” said Adrián J. Romero, CEO of Timeless Brands.






