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“We are now surveying an additional 21,000 children in both countries, providing all of this data to our clients in real-time with expert analysis from our growing team of researchers and analysts,” said Nick Richardson, CEO of The Insights People.

Cubed sees Rubik detail his journey to creating the iconic Cube, as well as covering the art of creativity, playfulness and invention.

“The global Hasbro team is executing our playbook amidst a dynamic and challenging environment,” said Brian Goldner, Hasbro’s chairman and chief executive officer.

“With the rise in demand for board games, and our Prime Minister’s vision for a self-reliant India, our focus is publishing games made by Indian designers,” said Phalgun Polepalli, co-founder of Dice Toy Labs.

“We have had great feedback from June’s Licensing Week Virtual, so we know that there is huge potential and appetite for industry connection during this challenging time when meeting face-to-face is difficult,” said Informa’s Anna Knight.

The game, which sees players try to re-create images using a mish-mash of objects, saw off competition from Reiner Knizia’s My City and Nova Luna from Uwe Rosenberg and Corné van Moorsel.

The Jigsaw Puzzle Coffee Table is ‘the first and only coffee table that can’t actually be used until you solve the jigsaw puzzle surface’.

Coombes and Penn were also the design duo behind Big Potato’s Head Hackers game.

A nomination committee comprised of play experts, journalists, academics, retailers, and other toy experts will determine the official TOTY 2021 finalists.

The free resource and programme will educate users on how companies evaluate inventor concepts and what it takes to succeed.