News
Hot Wheels designer Ryu Asada passes away
He worked at Mattel for 17 years across brands including Matchbox and Hot Wheels.
LEGO looks for Kid Creative Director to join its Kids Creative Studio
As well as receiving $10,000 to use towards their creative and educational endeavours, the Kid Creative Director will help create content for a LEGO launch this summer.
Radar Licensing to bring Willy’s Wonderland into toys
The film sees Cage trapped inside a theme park fighting off possessed animatronic mascots, and Radar is looking for partners in a range of categories, including toys.
Mattel and Mission Control Media team up for Barbie Fashion Battle reality design show
Barbie Fashion Battle is the latest project in a slate of more than 25 shows being developed by Mattel Television.
Cubles to expand its Little House on the Praire paper toys range
“It’s wonderful to see Little House on the Prairie still inspiring licensees,” said Carole Postal, President of Spotlight Licensing and Brand Management.
Anjar and Becker Associates to develop brand extensions for Wham-O’s portfolio, including Slip ‘N Slide, Frisbee and Hacky Sack
“We’re thrilled to have the opportunity to create a licensing program to extend Wham-O and their iconic brands, which have a special place in people’s hearts throughout the world,” said Patti Becker, CEO of Becker Associates.
Hasbro hosts fan-vote to decide on new Community Chest cards for Monopoly
“The world has changed a lot since Monopoly became a household name more than 85 years ago, and clearly today community is more important than ever,” said Eric Nyman, Chief Consumer Officer at Hasbro.
Mattel celebrates Ken’s 60th anniversary with Berluti collaboration
Three unique Berluti Ken dolls will be auctioned in May, with proceeds supporting the children’s charity, Make-A-Wish.
Asmodee acquires Azul publisher Plan B Games
“We are very pleased that Sophie Gravel and her teams, with whom we have developed a close partnership through the years, will be joining our group and participating in the development of our games catalogue,” said Asmodee CEO Stéphane Carville.
Games Workshop readies Warhammer’s move into film and TV as Finn Arnesen joins as Head of Entertainment Development
“There is a tremendous appetite at present for series set in unique, fantastical worlds, so with Warhammer’s thousands of stories, numerous worlds and countless memorable characters, our options are virtually limitless,” said Arnesen.