The LEGO Little Mermaid Royal Clamshell includes references to throne rock, Ariel’s grotto and Ursula’s lair.

“We are excited to pair some of the most popular brands together for the first time,” said Nick Karamanos, Senior Vice President of Entertainment Partnerships at Mattel.

Meet Mike Gray: inventor, I.D.I.O.T. winner and, “the wisest man in all of board gaming”

“Simba Toys looks forward to participating in Mojo Pitch this year with the support of TinkerTini,” said Andreas Schmitt, Managing Director at Simba Toys.

Big Boss was first published in 1994 by KOSMOS, but this new edition boasts a refreshed art-deco and early industrial design aesthetic.

“BIG looks forward to participating in Mojo Pitch this year with the support of TinkerTini,” said Thomas Rottenbacher, Managing Director for BIG.

“Steffen Spiele’s commitment to creating beautiful, eco-friendly wooden games aligns perfectly with our own values and ambitions,” said Hadi Barkat, CEO of Helvetiq.

“Dickie Toys looks forward to participating in Mojo Pitch this year with the support of TinkerTini,” said Markus Hirsch, Director of Marketing for Dickie Toys.

Elsewhere, Funko is expanding its Cryptic line of puzzle games with a Star Trek edition.

Hadi Barkat – CEO and Founder of Helvetiq – on the types of games he’s looking for from inventors.