Women In Toys details ‘Pitch Perfect’ panel for WIT Launch: Innovation Summit

Execs from Spin Master, Hasbro, Jazwares, PlayMonster and TinkerTini will be discussing what makes for the perfect pitch at the virtual event in October.

Spin Master debuts Present Pets, a new line of interactive plush puppies that unbox themselves

“We cannot wait to surprise the whole family with the magical experience of unboxing their very own Present Pet puppy,” said Jean Gomez, Spin Master’s VP Marketing & Global Business Unit Lead.

People of Play details speakers for Toy & Game International Innovation Summit

Closing the conference will be a session featuring Reuben Klamer, founder of Toylab and inventor of the Game of Life, and Eddy Golfarb, inventor of Yakity-Yak Teeth and KerPlunk.

Fat Brain Toys details Kidventor Contest finalists

“The big idea that I hope this contest reinforces for kids is that dreams can become reality,” said Mark Carson, President and Co-Founder of Fat Brain Toys.

Fisher-Price gives Elf and Lord of the Rings the Little People treatment

“We know parents and caregivers want to share what they love with their children and we will continue to help create these playful connections between kids and the grownups in their lives,” said Fisher-Price’s Chuck Scothon.

Adidas debuts LEGO ZX8000 sneaker

The shoe has been designed as ‘an ode to the classic LEGO brick’

Haribo toys on the way in 2021 from Jakks Pacific

“We are thrilled to partner with Haribo in bringing to life a truly sweet line of toys and collectibles that will appeal to collectors and Haribo fans of all ages,” said Jill Nordquist, SVP Marketing, Jakks Pacific.

Hasbro brings back HeroQuest via its HasLab crowdfunding platform

“There’s a powerful nostalgia that surrounds HeroQuest, and a gameplay experience that is back in style, making it the perfect time to bring back this epic brand,” says Jeff Anderson, Senior Vice President and General Manager at Hasbro Gaming.

Spin Master signs master toy deal for Riot Games’ League of Legends

“We look forward to delivering enhanced collectability and unique play experiences for the massive global League of Legends fan base both on and offline,” said Spin Master’s John Blaney.

7th’s Duncan Fitzsimons on how to trick your brain into having ideas

From foldable wheelchair wheels to eye injection innovations, 7th boasts an expansive range of clients across multiple industries. We caught up with director Duncan Fitzsimons to learn more about how the design firm has embraced the world of toy invention in recent years.

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