Anjar and Becker Associates to develop brand extensions for Wham-O’s portfolio, including Slip ‘N Slide, Frisbee and Hacky Sack

“We’re thrilled to have the opportunity to create a licensing program to extend Wham-O and their iconic brands, which have a special place in people’s hearts throughout the world,” said Patti Becker, CEO of Becker Associates.

Hasbro hosts fan-vote to decide on new Community Chest cards for Monopoly

“The world has changed a lot since Monopoly became a household name more than 85 years ago, and clearly today community is more important than ever,” said Eric Nyman, Chief Consumer Officer at Hasbro.

Suzannah Hayes on bringing innovation to established categories

In this interview, we dive into Suzannah’s approach to design, her thoughts on innovation and why she loves the collaborative nature of working in-house.

Toy designer David Vonner on being a believer in ‘don’t ask for permission, beg for forgiveness!’

We caught up with David to find out more about his approach to toy design, how he fuels his creativity – and what he learned from working at Hasbro, Spin Master and Mattel.

BrandFocus’ Michele Pearce on expanding Scalextric outside of the toy aisle

We caught up with Michele to find out more about her plans for the iconic toy brand – and why she believes great design is the key to creating magic when it comes to licensing.

Spin Master’s Harrie Sivanander on creativity, new designers… and the two types of toy inventor

We caught up with Harrie to learn more about his history in the toy space, the role of wishlists and why a career in design has informed how he works with inventors.

Mattel celebrates Ken’s 60th anniversary with Berluti collaboration

Three unique Berluti Ken dolls will be auctioned in May, with proceeds supporting the children’s charity, Make-A-Wish.

Asmodee acquires Azul publisher Plan B Games

“We are very pleased that Sophie Gravel and her teams, with whom we have developed a close partnership through the years, will be joining our group and participating in the development of our games catalogue,” said Asmodee CEO Stéphane Carville.

Games Workshop readies Warhammer’s move into film and TV as Finn Arnesen joins as Head of Entertainment Development

“There is a tremendous appetite at present for series set in unique, fantastical worlds, so with Warhammer’s thousands of stories, numerous worlds and countless memorable characters, our options are virtually limitless,” said Arnesen.

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