Connect with budding design stars through FIT Toy Design Department’s Summer 2022 Internship Program
Working with The Toy Association and its members, the internship program introduces the work of budding toy designers to companies across the industry.
2022 predictions in 22 words
We’ve asked the industry to sum up their predictions, hopes and fears around what the next 12 months has up its sleeve in just 22 words…
Games guru Dougal Grimes walks us through the key steps in any development process
Spin Master inventor relations guru Dougal Grimes discusses pitches, products… And the road not taken!
Anika Tharayil – winner of Fat Brain Toys’ Kidventor Challenge – on the inspiration behind her Octo-buddy toy
We caught up with seven-year-old Anika to find out more about Octo-buddy – and whether this is the first of many toy ideas she wants to pitch.
Jazwares names Jeremy Padawer as Chief Brand Officer
In this newly created role prioritising brand and growth strategies, Padawer will be responsible for the company’s global brand building, design, marketing and communications across all business units.
Hasbro appoints Chris Cocks as CEO
“Hasbro has amazing brands, gifted storytellers and unique entertainment assets, and I am humbled to step into the position of CEO at this important time and to build on the strong foundation Brian created,” said Cocks.
Hasbro names Eric Nyman as President and Chief Operating Officer
“Eric has been a valued member of the Hasbro team for more than 18 years, inspiring our people, and driving consumer-focused innovation across our iconic brand portfolio,” said Hasbro’s Interim CEO, Rich Stoddart.
The Toy Association confirms New York Toy Fair 2022 is going ahead
“Toy Fair and the Javits Center have the standards and practices in place to deliver a safe environment to gather in person, meet with customers and friends, conduct business, and enjoy networking,” said Steve Pasierb, president and CEO of The Toy Association.
Exploring opportunities for brands in education
Good Play Guide’s Dr Amanda Gummer looks at the relationship between licensing and the educational sector, exploring how brands can enter this space in authentic, creative ways.
Mattel teams with luxury fashion label Balmain for Barbie apparel, accessories and NFTs
“Together, Barbie and Balmain are creating a new chapter in the legacy of the toy and fashion industries,” said Richard Dickson, President and Chief Operating Officer of Mattel.