Toyish’s Assaf Eshet on combining the power of magnets, the magic of origami and the ease of building blocks in Clixo

We caught up with Assaf to learn about how his career as an educator has informed his work with Toyish Labs, why he feels perfectionism holds back creativity and where the idea for Clixo came from.

PlayMonster debuts Break In, a new series of experiential games

The Break In range is debuting with three titles of different difficulty levels: Alcatraz, Area 51 and Chichén Itzá.

Design studio ToyZone signs exclusive agency agreement with Anjar & Becker Associates

“With our market insight and global reach, we’re confident that ToyZone’s portfolio of exciting proprietary products will generate strong demand from licensees,” said Becker Associates’ Patti Becker.

Licensing International UK welcomes Graham Saltmarsh as MD

“In these trying times it’s more important than ever to bring all the different elements of this amazing industry together to share knowledge and expertise,” said Saltmarsh.

Game designer Brett J. Gilbert on virtual playtesting, using agents and the origins of his new speed game, JigStars

With a slate of upcoming games spanning FunSkool’s JigStars, Floodgate Games’ Vivid and ITB’s Junk Forts on the way, we caught up with Brett to find out how lockdown has impacted his design process.

Jazwares sees “incredible demand” for CoComelon toys

“CoComelon has quickly become one of the most parent/child co-viewed brands in the world, and joyful pre-schoolers will be thrilled to celebrate this beloved content in toy form,” said Jeremy Padawer, EVP/Partner at Jazwares.

LEGO to invest up to $400m over three years to accelerate sustainability efforts

Firm will be phasing out single-use plastic bags from LEGO boxes in latest move to make all packaging sustainable by 2025.

LEGO teams with Levi’s for new apparel line that can be customised with LEGO DOTS

The collection features the first-ever flexible LEGO baseplate, onto which fans can create their own customised designs using LEGO DOTS.

Hasbro’s Guess Who? Hometown Helpers to raise funds for No Kid Hungry

No Kid Hungry is a campaign focused on ending childhood hunger in the United States.

Play Creators Awards 2020 winners revealed

A celebration of the toy and game industry’s design talent, among the big winners this year are Spin Master, Big Potato and Seven Towns, while Heayes Design’s Richard Heayes scooped the Design Icon accolade.

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