Founded in late 2018, Pressure Games aims to create toys that merge technology with traditional play themes.

“This was an incredible opportunity for students as it allowed them to understand and learn from the inner workings of a world-renowned, leading-edge organisation in the field of toy invention,” said Lorena Escandon, academic coordinator and instructor of the toy invention course series.

“This year’s DreamToys top 12 selection is an exciting mixture of the year’s biggest brands and kids favourites that will delight children up and down the country this Christmas,” said Gary Grant, chair of the DreamToys selection committee.

The second annual Guide landed in the homes of The Sunday Times readers last weekend to kick off a mammoth Christmas campaign for the company.

A raft of inventor items make the list, including Wicked Cool Toys’ Blinger, Spin Master’s Candylocks dolls and Megableu’s Heist.

Gamely Games’ Hazel Reynolds shares three important things she’s learnt about playtesting (spoiler: you can’t rely on your mum!) .

PlayMonster’s VP of New Business, Adam Hocherman, sheds light on his approach to finding great concepts, and tells us why he’ll never “pass” on an idea.

We caught up with Maureen at one of her game signings to learn more about her history in the industry, and find out what advice she’d give new inventors.

We caught up with Galactic Sneeze to find out where the ideas for their new range of games came, and how many classes of goat yoga it took for Sara and Bryan to nail the trend’s transition into party games.

The design challenge is inspired by the work of Miffy creator, illustrator, artist and graphic designer Dick Bruna and will task students with designing a plush toy.