John Coyne joins as Chief Brand Officer, Craig Drobis as Global General Manager of Licensed & Preschool, Deirdre Cross as Senior Vice President of Games and Stephen Davis as Entertainment and Franchise Advisor.

The NERF N SERIES blaster range includes the Infinite, Pinpoint, Agility, Ward and Gear Up pack.

“We are celebrating our 25th birthday and have got lots of exciting plans in the pipeline to thank everyone who has supported the show over the last quarter century,” said BLE event director Ella Haynes.

The collection includes a backpack with a front zipped pocket resembling a chocolate brown Pound Puppy.

“For every child and family who steps through the doors of Planet Playskool, we hope they have an unforgettable experience,” said Matt Proulx, Senior Vice President of Global Experiences, Partnerships and Music at Hasbro.

“My hope with this dice set is that LGBTQ+ players will feel seen, represented and proud as they roll – knowing that someone on the inside is just like them and just as excited to play,” said Daniel Quasar creator of the Progress Pride Flag.

DENKRIESEN’s Denis Görz and Ricardo Barreto on how Arschmallows caught the public’s imagination – and Hasbro’s attention…

“Care Bears’ characters and colourful designs are the perfect style inspiration for the toys and gifts we specialise in,” said Max Nelson from Heathside Trading.

Pat Marino – Director of Hobby Games at The Op – talks themes, pitching and ‘hobby ambassadors’.

The Entertainer’s Stuart Grant talks Peppa Pig, innovation and the advice he’d give to inventors.