The Marketing Store backs Design Champions category of Mojo Nation 100
“As the world’s largest toy manufacturer, we are delighted to partner with 2019’s Mojo Nation 100 to celebrate talent and acknowledge individuals in the industry,” said Andrew Kingham, Managing Director of the TMS Global Happy Meal Business.
Dolls fuel growth as global toy sales hit $27.4bn in 2018 to date
LOL Surprise cited as a key driver by The NPD Group.
Connected play firms to broaden their reach via Valerie Vacante and Peter Jenkinson’s new TechUp service
TechUp will give connected play firms an affordable means of showing off their products at shows including Wired Live, CES and SXSW.
MGA Entertainment on track to become fourth largest toy manufacturer globally for the very first time, states NPD
Stats from the NPD Group stated that in the dolls category this year, MGA’s LOL Surprise brand has continued to drive the majority of the international growth.
Toyi, a creative play kit that transforms ordinary items into toys, hits Kickstarter
Toyi, a creative play kit that transforms ordinary items into toys, hits Kickstarter.
Wild & Wolf’s first D2C site set to grow Ridley’s Games fanbase
“Our new website facilitates a direct route to the end consumer, meaning for the first time, we can fulfil every step of the consumer journey,” said Wild & Wolf’s Joelle Engolia.
Top picks of Essen 2018 to grace next month’s Board Game Club
“Our Essen-haul-sharing night is one of the most popular events of the year as we try to share a real mixture of games from around the world,” said Board Game Club co-founder Lesley Singleton.
Animoodles creator Marissa Louie on the development process behind her latest wave of mix-and-match plush animals
We caught up with Louie to find out more about the development process behind this new range, and plans to take Animoodles beyond the toy aisle.
Character Options’ Jon Elliott on the new product categories driving innovation in the toy space
We caught up with Character’s R&D operations manager to discuss his start in the world of toy design, and how he assesses the state of creativity in the industry at present.
CMON developing Night of the Living Dead board games
“It’s an honour to work with such a property, and we are excited to be able to partner with Living Dead Media and Image Ten on creating a game worthy of the movie’s legacy,” said CMON’s Geoff Skinner.