Dingbats, cartoon strips, Sudoku Cubes and more: the amazing mind of Paul Sellers.

“We do not underestimate the ongoing challenges the industry faces and therefore hugely appreciate the loyalty and support of our exhibitors,” said The BTHA’s Head of Toy Fair, Majen Immink.

“From this licensed publishing program with Dark Horse Comics, we anticipate a lot of excitement to come with new artwork and creative storytelling,” said Marianne James, Senior Vice President, Licensed Consumer Products at Hasbro.

“The gameplay is tactical and smart and full of clever nods towards the characters and story of the show,” said Rob Trounce of Hachette Boardgames UK.

The interactive app-enhanced collectible boasts movement and comes with over 600 SFX and phrases.

“We aimed to create a game that’s both hilariously bonkers and kind to the planet,” said Julian Miller, Co-Creator of The Cat Mitt Game.

The four new sets include the LEGO Fortnite Durrr Burger, LEGO Fortnite Supply Llama, LEGO Fortnite Peely Bone and the LEGO Fortnite Battle Bus. ​​

“I admire John’s career focus on fostering community,” said Hasbro CEO Chris Cocks.

“We recognise that Barbie is much more than just a doll; she represents self-expression and can create a sense of belonging,” said Krista Berger, Senior Vice President of Barbie and Global Head of Dolls.

“We are drawn to creators who are pushing the boundaries of innovation to partner with on new, game-changing toy brands,” said Paul Solomon, CEO, Moose Toys.