Vivid, Character Options and Wynne-Jones IP join Mojo Pitch 2018
“Vivid are delighted to get behind this programme – it will no doubt be a fantastic creative forum,” said James Wing, R&D manager at Vivid.
Norton PR’s Tony Norton on the how PR can shine a light on the industry’s design stars
Norton PR chairman Tony Norton reveals why he feels toy firms may be missing a trick by excluding the design process from PR plans.
Design Edge’s Matt Nuccio on creativity, innovation and fighting for inventor rights
Matt Nuccio is president at Design Edge, a firm that’s been one of the industry’s leading development and sourcing agencies for over 30 years.
Hasbro, TOMY and Alpha to unearth new concepts at Mojo Pitch 2018
Firms are among those looking to meet with designers at the event, taking place this September as part of the inaugural Play Creators Festival.
Mattel sees sales drop in Q4; remains “optimistic” about year ahead
The year saw declines for Mattel’s Girls & Boys Brands, the Wheels category and Fisher-Price.
Kickstarter’s Luke Crane on the platform’s evolving relationship with games
Head of Games at Kickstarter, Luke Crane has overseen a boom in tabletop projects on the crowdfunding platform. Here, we find out why the category is soaring.
“A huge piece of market validation for the connected play category”: Designers share their reactions to Nintendo Labo
Game-changer or an overpriced gimmick? We asked the toy and game design community for their thoughts on the new Nintendo Labo.
New logo reflects wider “dynamic shift” for Vivid
The firm has embraced a refreshed identity and global outlook at it heads into Toy Fair season.
Bladez Toyz’s Daniel Abdelmassih on creativity, the R/C space and bringing Hot Wheels to the toy drone sector
Daniel Abdelmassih lifts the lid on how concepts go from sketch to shelf within the design department of Bladez Toyz.
Nintendo’s Labo will almost certainly be a sales success
Ben Parfitt takes a look at the prospects for Nintendo’s new Labo launch, and what its biggest tests will be moving forward.